The goal of this UX project is to redesign an existing webpage that specializes in selling gift cards. The objective is to create a minimalist and visually appealing website that aligns with the brand's identity. The redesigned website will utilize the same colors as the logo and the same font to create a cohezive and engaging user experience.
The redesigned gift card e-commerce website now boasts a clean and minimalist appearance, aligned with the client's brand. It offers an improved user experience, making it easier for customers to find and purchase gift cards.
The website's performance, including conversion rates and user engagement, saw a significant increase following the redesign. The project successfully achieved the client's goal of creating a user-friendly, visually appealing, and brand-consistent online gift card store.
